“We can’t solve problems by using the same kind of thinking we used when we created them.” – Albert Einstein

Corinna StoeffCorinna Stoeffl, owner
Being in Awareness
By appointment only


What does benevolent leadership mean? The original meaning of the word ‘benevolent’ comes from the Latin ‘bene’ and ‘volent’ which together mean ‘wishing well for all.’ In other words, it is about being willing to be aware of what one’s actions create for everyone. We can be benevolent leaders in our personal lives as well as in our relationships and family. We can choose to be benevolent leaders in any other area of life as well, be it at work or in our various communities.


  • A benevolent leader is aware of what is going on around them and recognizes they are the creator of everything in their lives.
  • A benevolent leader asks what it will take to create more in the world for everybody, not just for themselves.
  • A benevolent leader is pragmatic, has generosity of spirit, and looks at the different futures that can be created based on an awareness of unlimited possibilities.
  • A benevolent leader functions from awareness, not from conclusion, to create a sustainable future for the planet and people.

The last two points require the ability to step outside of contextual reality. We tend to function, consciously or unconsciously, from our answers to these four basic questions: where do I fit? Where do I benefit? Where do I win? Where do I lose? No matter where we think we are functioning from, when we look at what’s truly driving us, these are the questions we all act from. We look for the reasons why something is happening which puts it into the context of what we call reality.

And yet, we all have the ability to step outside of this contextual reality. We all have the capacity for awareness. Awareness is more than intuition; it requires conscious choice. We have been trained to contextualize reality where we rely on our thoughts, feelings and emotions. What if there is something completely different to rely on: awareness?


Being a benevolent leader is becoming a catalyst for change, for a different world. We begin to look at a different way of being in the world, both as an individual as well as a business, in order to create sustainability. We are willing to develop strategic awareness to deal with possible future scenarios. This means being willing to perceive where we will end up if we continue the way we have operated up until now and where we could be if we are willing to perceive and implement possibilities. One way to do this is to ask a question like: Where will my life/my family/the world/the planet be in five years if I choose this? There is no way for us to have a cognitive answer to that question. We can sense, though, the energy that comes up when asking that question. Is that energy contractive and heavy or expansive and light? Choosing what is expansive will inevitably lead to creating more for all.

This introduction to the idea of benevolent leadership barely scratches the surface. If it sounds interesting to you, and if you would like to contribute to change, I invite you to contact me. I am a life coach, a Certified Facilitator with Access Consciousness®, a photographer and author. My most recent book, A Different World: Perceiving Possibilities, is currently available through Amazon.com.